The difference a decade makes – 10 years of Children’s Media Lives
When Ofcom first commissioned this longitudinal study 10 years ago, several of the children in this year’s research weren’t yet born. It was 2014, later dubbed the “year of the selfie”1 in the wake of that year’s icebucket challenge2, the #nomakeupselfie3 and the “selfie that broke Twitter”. A year of laughs, cold-water gasps, attempts at authenticity and a group of famous people who took their own picture at the Oscars.